Nike chooses Downtown Brooklyn for the presentation of its Yoga clothing
The prestigious brand Nike held a presentation event in Brooklyn Basement of its new range of clothing for yoga and running sessions. An event between influencers and the media of the sector where a yoga dynamic was given as an aperitif of the trainings that were being carried out in the city of Barcelona.
In order to publicize this new way of understanding sport, Alfonso Casas, a well-known illustrator based in Madrid, was in charge of creating a graphic representation with a lot of color of the different sports disciplines united by some of the best-known yogi positions that also were presented during the event.